While CES is and should be known for its unabashed display of geekery, it has also become a venue to display some top-notch custom automobiles. Take for instance the Ford Flex at Sony's XPlod display. Sony says it wears an "urban-themed custom paint job" on the outside and a long list of the company's XPlod audio products on the inside. The urban decor impressively even extends to the doors' kickplates and interior frames. Now that's attention to detail.
A couple of booths over (which in CES speak means several thousand yards away), Monster skipped the fancy paint and just went for the fancy cars. Their super-blue Bentley GT looked almost stock until closer inspection revealed Monster's logos imprinted on the roof and the Bentley trunk badge replaced with the Monster's corporate red M. Monster's booth was also home to a Lambo Murcielago whose exterior was mercifully left unscathed by such blatant branding.
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